Monpetitor vs legacy ad-spy tools
The big ad-spy archives have enormous historical libraries — and we'll happily admit theirs are bigger. But if your goal is to know what your competitors are running now, get told the moment it changes, and turn it into your next ad, that's a different tool. That's Monpetitor.
| Monpetitor | Legacy ad-spy tools | |
|---|---|---|
| Starting price | From $20/mo | Often $100–$300+/mo |
| Setup | Add a brand — under 2 min | Search-and-dig workflows |
| Daily monitoring of your competitors | ||
| Instant new-ad alerts (email + in-app) | ||
| Days-active Winners detection | Sometimes | |
| AI counter-ads (hooks, body, brief) | ||
| Meta + Google coverage | Varies | |
| Boards / swipe file | Sometimes | |
| Massive historical archive | Focused, current | |
| Built for solo marketers & small teams | ||
| Start free |
Comparison reflects common patterns across the category and is provided for general guidance. Capabilities of other tools vary by vendor and plan.
Different job, different tool
We're not trying to be the biggest archive. We're built to keep you ahead of the specific competitors that matter to you.
Monitoring, not just search
Legacy tools are databases you query. Monpetitor actively watches your specific competitors every day and brings the changes to you.
Alerts that make you first
We tell you the day a competitor launches or kills an ad — so you react in days, not when you happen to search again.
Action built in
Counter-Ad Studio turns a competitor's winner into hooks, copy and a brief. Insight becomes a campaign, not a screenshot.
Pricing for the rest of us
Most ad-spy tools are priced for agencies and enterprises. We start at $20/mo so solo marketers and small teams can actually use it.
Try the lighter, faster way to watch competitors
Start free, add a competitor, and feel the difference monitoring and alerts make.